Research Design Specialists
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Specializing in automotive and motorcycle research, both locally and around the globe

Do you want to have your voice heard in shaping the next vehicles of the future?

JOIN OUR RESEARCH PANEL

Top Marketing Research at Your Fingers

Founded in 1987, Research Design Specialists is a full-service firm specializing in customized market research for all types of businesses. We are dedicated to uncompromising technical and quality standards and excellent customer service.
 
Our overall business philosophy is to provide accurate, useful, and timely data in the most cost-efficient manner possible. In addition to a strong research methodology emphasis, we provide valuable insight into consumer attitudes and perceptions. Continue reading.

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Clients
Research Participants

Why Clients Choose RDS

The RDS philosophy is to provide the highest quality research and services at the most cost effective prices, forging long term relationships with clients that can be counted on whenever needed.

Our company is not run as a traditional business, but as a closely-knit family unit that works optimally and efficiently as a collective entity.  The majority of our senior staff have been with the company for at least 10 to 20 years.

RDS has a staff of 28 full-time and hundreds of part-time employees.  

Each of the RDS staff is totally committed to each project on a personal level.

Principals of the company are involved in each aspect of the study; from design to execution to reporting. 

All higher-level aspects of the research process, including recruiting and audio-visual support, are handled in-house, enhancing the quality and providing the flexibility to adapt to the ever-changing needs of the research.

The RDS philosophy is that in order to retrieve high quality, pure data you must first create a pleasurable and professional research experience for respondents. RDS has developed unique organizational methods that minimizes respondent confusion and maximizes high quality data.

How to be a Research Participant

What’s in it for you:

Respondents from the general public are paid to participate in the various market research studies we conduct.  These range from short internet studies to longer in-person product evaluations.  This is your chance to personally impact future product designs and features.

How It Works:

  • You can join our research panel by providing a list of the vehicles you own or lease and your contact information.
  • When a study comes up that includes your vehicle in the eligible sample base, we will contact you and provide information about the specific study, including the type of study (e.g. internet, in-person evaluation, focus group, etc.), the time commitment, and the incentive paid.
  • The incentive is paid by check or electronic gift certificate and is contingent upon the length of the study and the type of vehicle being studied.  These incentives typically range from $5 to $40 for internet studies (5 to 30 minutes in length), $75 to $200 for typical in-person evaluations (1 to 3 hours in length) and higher amounts for specialty studies.
  • You are never under any obligation to participate and you can elect to be removed from the panel at any time.
  • We will never release your personal information to any other organization and you will never be asked to purchase anything and/or commit to any programs/services as part of your participation.

Learn More About Research Participation.

Services We Offer

Product Clinics

In-Person Evaluations in which New and Futuristic Vehicles and Features are evaluated relative to the competition.  Some clinics include the opportunity to drive vehicles.

Internet surveys

Shorter evaluations of vehicle designs, features, and services completed by respondents from their computers.

Qualitative

Focus groups, one-on-one interviews and other qualitative sessions conducted in-person (typically with confidential stimuli) or online (e.g. via Zoom).

Phone surveys

Short questionnaires administered over the phone.

Mail surveys

Short or moderate length surveys sent to respondents via the mail.  Often contain stimuli (e.g. vehicle colors) which cannot be controlled on computer monitors.

Providing Valuable Insights from Real People

Over 34 years of research experience

Contact Us Today

Contact

Research Design Specialists
5552 Cerritos Ave - Suite K
Cypress, CA 90630
Email hello@rdscypress.com
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